About me

I've spent over a decade building and growing online businesses across Amazon, eBay, Etsy, and beyond.
Since moving from travel retail into e-commerce in 2013, I've launched private label brands from scratch, sourcing, importing, photography, copywriting, and promotion. I've operated on both sides of wholesale, so I understand online selling from every angle.
Before e-commerce, I spent 20+ years in retail management with global fashion, beauty and jewellery brands including Michael Kors, Bvlgari, Omega, and Coach.
What I do now
I work with small and medium businesses as an Amazon and ecommerce specialist, with particular experience in Beauty and Wellbeing.
My services include:

Amazon listing creation and optimisation
A+ and Premium A+ content
Compliance documentation (GPSR, CE/UK DoC)
FBA setup and management
Error and suppression resolution
Flat file and variation management
Shopify, Etsy and eBay marketplace management
Website design and builds on CMS platforms
Flyer and digital asset design
SEO audits and digital growth strategy

I've been where you are. I now help others move forward.