About me

Hi, my name's Phil. Welcome to my profile.

I’ve been an advertising creative for nearly 30 years, working with some of London’s most creative agencies and world-leading brands.

Now my creative passion is naming. I love the challenge of distilling the essence of a product or business into just one or two words.

I use my advertising experience to get to the heart of your business story – unlocking naming strategies and names that are unique to you and memorable for your customers.

If you'd like to talk about your new name, feel free to get in touch.